VRTC’s, Inc. media relations outreach efforts generated over 200 million impressions and over $200,000 in advertising value equivalency (AVE).
Tactical, experiential activities in the US Hispanic and Mexican markets.
Avocados from Mexico - World Cup Soccer Campaign
This campaign was successfully received by different national supermarket chains and independent Hispanic supermarkets.
ABBOTT NUTRITION – GLUCERNA HUNGER SMART®
Glucerna HungerSmart® is a global leader in diabetes shakes. Since 2012, our collaboration has resulted in the foundation and activation of a new highly successful global brand platform.